Question 1

What is ScaleBun Customer Engagement?

Accepted Answer

Push notifications, in-app messages, email, and inbox, orchestrated through journeys and triggered campaigns with personalization.

Question 2

Which customer engagement channels does ScaleBun support?

Accepted Answer

ScaleBun supports push notifications, in-app messages, email, SMS, and WhatsApp as customer engagement channels. These channels can be used within journeys and triggered campaigns to reach users in different parts of the customer lifecycle.

Question 3

What can trigger a ScaleBun campaign or customer journey?

Accepted Answer

Campaigns and journeys can be triggered by real product behavior. Because customer engagement uses the same event schema and identity layer as product analytics and attribution, teams can use tracked events, funnels, segments, and other user behavior to determine when a message should be sent.

Question 4

Does ScaleBun support personalized customer engagement?

Accepted Answer

Yes. Personalization is part of ScaleBun customer engagement. Teams can use known user and product behavior to make campaigns and journeys more relevant to the audience receiving them.

Question 5

Can ScaleBun connect customer engagement with product analytics?

Accepted Answer

Yes. Customer engagement and product analytics use the same identity layer and event schema. This allows teams to trigger messages from product behavior and then understand how users respond without separating campaign data from the rest of the user journey.

Question 6

Do I need a separate messaging SDK to use ScaleBun Customer Engagement?

Accepted Answer

No. Customer engagement is designed to work through the same ScaleBun SDK integration used by the other supported platform capabilities, rather than requiring a separate messaging SDK with a disconnected user identity.

Customer Engagement

Engage users

Engage users

Built as one lightweight SDK, not five disconnected tools.